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X-ORIGINAL-URL:https://pacificcoffeeresearch.com/
X-WR-CALNAME:Pacific Coffee Research
X-WR-CALDESC:Hawaiʻi’s first coffee education & professional training center
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DTSTART;TZID=Pacific/Honolulu:20251108T090000
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SUMMARY:Plan it. Pour it. Profit. : Developing a Successful Retail Coffee Program
DESCRIPTION:Plan it. Pour it. Profit. Developing a Successful Retail Coffee Program\n 📅Hosted by AST Zoey Thorson at Pacific Coffee Research – Saturday, Nov 8 | 9:00 am – 5:00 pm\nIn a world with over 33,000 coffee shops, standing out is no small feat. This course is designed for the dreamers ready to launch or owners ready to level up. This one-day program gives you the blueprint for building  and scaling a coffee business that’s as exceptional as your espresso. Learn the essentials, connect with other owners, and discover your next big move.\nIn this one-day course, we will review and collaborate on the steps of creating and sustaining a wonderful specialty coffee retail experience.  \nWe will cover:\n\nPlanning and Budgeting: rent, labor, cost of goods, marketing, and operating expenses\nCoffee Equipment and Supplies: Choosing the right equipment and basic install and maintenance needs \nProduct: Choosing the rights products for your café. Think, coffee blends, milk options, and merch\nThe Space: Café layout, design and the customer experience\nYou Menu: Drink creation, development and costing/pricing \nYour Staff: Interviewing, hiring, training, and retaining great employees\nYour Leaders: Coffee shop management hiring, training & resources\nOperations: Inventory, ordering, par setting, sales and labor planning and QC \nRetail Sales and Marketing: Tips for increasing profitability\nWhat’s Next?  Expansion and growing your business to the next level!\n\nThis course is designed for the dreamers ready to launch or owners ready to level up.\nAbout your Instructor: Zoey Thorson\nWith over two decades in specialty coffee, Zoey is a leader who has lived every side of the café experience; from pulling shots behind the bar to shaping strategy for thriving retail operations. Her 20+ years in the industry span the entire supply stream, from farm level to shop floor, giving her a uniquely grounded perspective on what it takes to build and sustain a great coffee business.\nMost of Zoey’s coffee career has been spent training teams, managing cafés, and developing retail programs that connect quality, efficiency, and community. She’s a natural teacher and mentor who brings both vision and practical know-how to her students, helping them turn coffee passion into lasting success.\nA true industry leader, Zoey currently serves on the Barista Guild Leadership Council, The Living Wage for Us Advisory Council, and she is an Arabica Q-Instructor, an SCA Authorized Trainer in Brewing and Barista Skills.\nThis is a full day course so snacks and lunch will be included.\n
URL:https://pacificcoffeeresearch.com/events/pour-over-workshop-197-324-275-855-785/
ORGANIZER;CN=Pacific Coffee Research:MAILTO:info@pacificcoffeeresearch.com
CATEGORIES:Barista Skills,Workshops
LOCATION:Makalei Estates, HI
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